A Dental Video Marketing Guide For Attracting Millennials

Millennials are an untapped patient base. Here’s how to attract young audiences with dental video marketing

Dental video marketing is an engaging, modern strategy. It’s the medium that millennials use the most (think YouTube, Netflix, online streaming, etc.). As a dentist, you have to think of your practice as a business. You are competing for younger, digitally-driven patients in your area. If you know how to market to that audience with video content, you’ll gain their interest and loyalty. Continue reading “A Dental Video Marketing Guide For Attracting Millennials”

The Best Dental SEO Marketing Tips to Drive Website Traffic

Want to attract more patients online? Use these dental SEO marketing tips to grab the top spot of Google’s search results

How do you gain new patients in today’s world? Make it easy for them to find your practice online. However, it takes more than just having an “online presence.” You need to get in front of your target audience. That’s where search engine optimization (SEO) comes into play. Oh, and let’s be clear: dental SEO marketing is not just a fad—it’s an absolute necessity. Continue reading “The Best Dental SEO Marketing Tips to Drive Website Traffic”

Dental Instagram 101: How To Showcase More Smiles

dental instagram

When you’re smilin’ the whole world smiles with you. A dental Instagram account is the secret to sharing your smiles with the world

The work you do in a dental office is so often hidden away. Hair salons, restaurants, even car dealerships share pretty pictures of their work with the world. Do dental practices share, too? Not as much as you would think. Facebook and Twitter are two obvious social media stops for a dental practice, but have you considered a dental Instagram account? Continue reading “Dental Instagram 101: How To Showcase More Smiles”

Dental Web Page Design Ideas Your Competition Hasn’t Tried

Trying to make your dental web page design more unique and effective? Here are six ideas your competition hasn’t picked up yet

When it comes to dental web page design, many dentists don’t know where to begin. But one thing is for certain: they want their websites to generate more business. If you’re considering a website revamp, it’s time to start thinking like an online marketer. Continue reading “Dental Web Page Design Ideas Your Competition Hasn’t Tried”

8 Dental Practice Growth Hacks for Boosting Revenue

Do you want to expand your new practice and increase revenue? Good news: these tips make dental practice growth a cinch 

Getting a dental practice up and running is a challenge. If you worked for someone else before starting your own practice, you might have a good amount of patients to start with. But gaining new patients and sustaining dental practice growth takes a different strategy. Continue reading “8 Dental Practice Growth Hacks for Boosting Revenue”

Amazing Dental Advertising Ideas To Get Patients Through the Door

Having a slump in production? Attract more patients to your practice. These 6 dental advertising ideas will get you on the right track

There is always room to think beyond your in-house dental marketing. There are businesses, publications, and media outlets that have direct access to your target audiences. Paying these third parties to distribute your sales messaging is an essential piece of your marketing mix. However, coming up with good dental advertising ideas isn’t enough; you need to research and put together a strategy. Continue reading “Amazing Dental Advertising Ideas To Get Patients Through the Door”

7 Ways To Take Part In Children’s Dental Health Month

Children's Dental Health Month

February is Children’s Dental Health Month and a chance to renew your commitment to your community

51 million. That’s how many school hours children miss each year because of dental health problems. The National Education Association estimates that, in addition to the missed hours, students who are absent due to oral pain are four times more likely to have lower grades. Children’s Dental Health Month is one weapon in the fight against these sad statistics. Continue reading “7 Ways To Take Part In Children’s Dental Health Month”

How to Approach Dental Implant Marketing: 3 Major Benefits Clients Want to Hear

Effective dental implant marketing can be the driving force that brings new patients to your office

Dental implants haven’t always been the first option for your patients. In the past, you’ve probably opted for root canals, crowns, bridges, and removable partial dentures. However, the technology behind dental implants has vastly improved over time, and now, they are considered to be an attractive choice for patients dealing with tooth decay or damage — and an even more attractive choice for your bottom line. Continue reading “How to Approach Dental Implant Marketing: 3 Major Benefits Clients Want to Hear”

The 12 Best Dental Marketing Ideas for the New Year

Do you have a production goal for next year? Use these 12 best dental marketing ideas to create a fool-proof strategy for increased business

Creating an effective marketing strategy for your dental practice can drastically improve production and workflow. The tricky part is understanding your business goals and planning accordingly. Then you can choose the best dental marketing ideas that work for you. Continue reading “The 12 Best Dental Marketing Ideas for the New Year”