5 Ways an Appointment Management System Can Decrease No-Shows

Keep your schedule full with an appointment management system designed to make your life easy.

No one enjoys a no-show appointment. Your schedule gets thrown off. The patient receives a bill, and your staff has to deal with their frustration.  An appointment management system can help you decrease the number of no-shows in your practice.

Let’s face it: when it comes down to it, no-shows cost you money.

You may be able to recover a missed appointment fee, but it’s probably a lot less than you make from a treatment. Continue reading “5 Ways an Appointment Management System Can Decrease No-Shows”

Pediatric Dental Office Design That Reduces Anxiety in Kids

Here are 7 ideas for pediatric dental office design that will ease children’s worried minds.

Anxiety is the fear of the unknown. For many kids (and even adults) a trip to the dentist is a plunge into the unknown. Naturally, you can’t control what is going through a child’s mind, but you can be strategic with your pediatric dental office design to help children learn to enjoy their visit to the dentist. Continue reading “Pediatric Dental Office Design That Reduces Anxiety in Kids”

Dental Office Manager Training Tips For An Easy Transition

Before you start your dental office manager training, read these five tips to make the transition easy and painless

You finally found the right candidate for the office manager position. It was a long road, but you stuck it out for the person with the right experience and passion for organization. Now you have to get her acclimated to how things work at your practice. There’s a lot of ground to cover in a short amount of time, so your dental office manager training needs to be efficient. Otherwise, your administrative tasks might fall behind in the process. Continue reading “Dental Office Manager Training Tips For An Easy Transition”

6 Dental Branding Mistakes You Never Want To Make

dental branding mistakes

Thinking about a re-brand for your practice? That’s a great idea, but make sure you avoid these dental branding mistakes at all costs.

Giving your practice a well-defined brand is the starting point for marketing success. A great brand makes you stand out. It gives your marketing material vision and purpose. It also communicates your uniqueness, personality, and service quality. Here’s one thing to keep in mind: dental branding mistakes are easy to fall into and will create huge problems. Continue reading “6 Dental Branding Mistakes You Never Want To Make”

A Dental Video Marketing Guide For Attracting Millennials

Millennials are an untapped patient base. Here’s how to attract young audiences with dental video marketing

Dental video marketing is an engaging, modern strategy. It’s the medium that millennials use the most (think YouTube, Netflix, online streaming, etc.). As a dentist, you have to think of your practice as a business. You are competing for younger, digitally-driven patients in your area. If you know how to market to that audience with video content, you’ll gain their interest and loyalty. Continue reading “A Dental Video Marketing Guide For Attracting Millennials”

How Treatment Planning in Dentistry Can Be Easily Digitized

Treatment planning in dentistry is the backbone of healthy production—why manage it on paper? Digital tools unlock higher levels of efficiency

Think about all the treatments you have going right now. They’re all at different stages—some just diagnosed, others on the last procedure. Treatment planning in dentistry is a lot to keep track of, especially when the records are paper-based. As we move into the digital age, appointment software alone won’t cut it. Digitizing your entire process in a dentist-specific CRM brings you ahead of the curve. Continue reading “How Treatment Planning in Dentistry Can Be Easily Digitized”

Dentist Payroll 101 For New Office Managers

When you’re the new office manager for a dentist, payroll is a task you’ll need to manage right away

Congratulations! You just secured a job as the new office manager at a prestigious dental practice. Now what? There’s a lot to take in, for sure, but for this dentist, payroll is something you’ll need to tackle right away.

Whether you’re figuring out the details in a small office or running payroll for a multi-office practice, here’s how to get organized. Continue reading “Dentist Payroll 101 For New Office Managers”

7 Clear Steps to Managing a Dental Practice Efficiently

Managing a dental practice is no walk in the park, but you already know that. What you may not know is that there are ways to make it easier and more efficient.

Just because “that’s the way it’s always been” doesn’t mean you have to keep doing something the same way. In fact, that phrase is often one of the biggest hurdles to effectively managing a dental practice – or any company for that matter. Continue reading “7 Clear Steps to Managing a Dental Practice Efficiently”

The Best Dental SEO Marketing Tips to Drive Website Traffic

Want to attract more patients online? Use these dental SEO marketing tips to grab the top spot of Google’s search results

How do you gain new patients in today’s world? Make it easy for them to find your practice online. However, it takes more than just having an “online presence.” You need to get in front of your target audience. That’s where search engine optimization (SEO) comes into play. Oh, and let’s be clear: dental SEO marketing is not just a fad—it’s an absolute necessity. Continue reading “The Best Dental SEO Marketing Tips to Drive Website Traffic”

Dental Instagram 101: How To Showcase More Smiles

dental instagram

When you’re smilin’ the whole world smiles with you. A dental Instagram account is the secret to sharing your smiles with the world

The work you do in a dental office is so often hidden away. Hair salons, restaurants, even car dealerships share pretty pictures of their work with the world. Do dental practices share, too? Not as much as you would think. Facebook and Twitter are two obvious social media stops for a dental practice, but have you considered a dental Instagram account? Continue reading “Dental Instagram 101: How To Showcase More Smiles”